Colgate unveils new ambassador

Colgate-Palmolive has named actor Ali Nuhu as its model ambassador for Northern Nigeria following the activation of the ‘Yanga with Your Smile’ marketing campaign in Kano State not too long ago.

In an announcement, Colgate famous that the market activation was geared toward elevating consciousness about oral hygiene and attracted Kano residents who participated in free dental checks.

Colgate’s Regional Gross sales Supervisor for the North, Abdul Musa, defined the model’s selection of Nuhu, citing his affect and reference to the northern viewers.

“We’re excited to have Ali Nuhu because the face of our model within the North. His fame and affect align completely with our mission to advertise oral hygiene,” Musa mentioned.

He added that Colgate remained dedicated to serving to Nigerians regain their confidence and smile by providing high-quality oral care merchandise.

Nuhu, a famend determine in each Kannywood and Nollywood, expressed his enthusiasm in regards to the partnership.

“I’m proud to affix arms with Colgate as its model ambassador. My purpose is to make use of my affect to encourage using Colgate merchandise, which successfully tackle dental points and enhance oral well being,” he said.

Nuhu additional urged Nigerians to prioritise their dental well being, highlighting Colgate’s effectiveness in combating cavities and different oral points.

“Primarily based on my expertise, Colgate is the primary selection for anybody seeking to preserve a wholesome smile,” he added.

Colgate added the activation summed efforts to deepen client engagement and promote oral hygiene consciousness in Northern Nigeria.