World
FIFA Eyes Up to $4 Billion for Next US World Cup Media Rights Deal
This Video Is Trending Right Now
FIFA is preparing to seek as much as $4 billion for the U.S. media rights to the 2030 and 2034 FIFA World Cups, according to a Wall Street Journal report out Monday. This will set the stage for what could become one of the largest sports media rights auctions in history.
According to the Journal, FIFA is expected to launch a competitive bidding process for the next English and Spanish-language rights packages, with broadcasters Fox and Telemundo likely to face competition from ESPN along with streaming companies like Amazon, Netflix and YouTube.
The forthcoming negotiations follow a record-setting 2026 World Cup, co-hosted by the United States, Canada and Mexico, that delivered the largest English-language TV audiences in tournament history for Fox Sports while generating strong viewership across Telemundo’s Spanish-language coverage.
The next rights cycle should be substantially more competitive than the last. Fox secured the English-language rights to the 2026 tournament without an open auction after FIFA renegotiated its media agreements following the scheduling disruption caused by the 2022 World Cup in Qatar, which was played during the fall instead of the traditional summer window.
The media landscape has shifted dramatically since then, with tech companies expanding their live sports portfolios in an effort to attract subscribers and ad dollars. The World Cup remains one of the few premium global sports properties still expected to come to market in the coming years.
Whether FIFA reaches its reported $4 billion target remains to be seen. The 2030 tournament will primarily be hosted by Spain, Portugal and Morocco, while Saudi Arabia is set to host in 2034, which could create a more complex viewing window for American audiences as opposed to this summer’s North America-based games.
Still, the success of the expanded 2026 tournament is expected to strengthen FIFA’s negotiating position as media companies weigh the value of one of sports’ biggest events.
Crimes series: How Former NNPC Boss Bala Wunti-Led NAPIMS’ Paid ₦1.27bn As Investment To A Questionable Company Bypassing Presidential Approval
FHFL hands over 50 houses to families of fallen military personnel
GOP candidate scrubs son-in-law from campaign as his neo-Nazi activities uncovered
2027: US govt now more worried about Muslim-Muslim ticket – Kwankwaso
Universities must commercialise research findings — FUTA VC
Okpebholo suspends Livestock Commissioner, LPRES Coordinator over official infraction
Kash Patel’s ‘unusual and sensitive’ trip draws scrutiny amid spending probe: report
Society3 days agoHeartbroken Girlfriend Storms Studio To Remove Portrait Tattoo Of Cheating Boyfriend From Her Back
- Breaking3 days ago
Ondo police arrest father for burning his 10-year-old daughter’s private part with hot iron over bedwetting
- Society1 day ago
2026 Ballon d’Or: Top 4 players to win award after World Cup final revealed
- Investigation3 days ago
âI canât date a man who earns less than me. Iâve supported men financially before, and Iâm done with thatâ â Mercy Eke
- Society21 hours ago
Pepper Seller Caught On Camera Applying Pepper On Newborn Baby As Rituals To Usher Her Into The Business
- World1 day ago
Spain earns $51 million for World Cup win and runner-up Argentina gets $34 million as total payout for all 48 teams hits record-high $871 million
- Society3 days ago
Man Finds Beautiful Lady Stripped Totally ‘Nɛkɛd’ In Deep Forest, Says She Doesn’t Know How She Got There
- Investigation3 days ago
US President Trump questions Thomas Tuchelâs tactics in England World Cup loss to Argentina
