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Iconic department store 'facing collapse' after 188 years on High Street

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David Jones may shut up shop (file image) (Image: Getty)

A prominent department store that has been serving the public for almost two centuries is teetering on the edge of collapse following a series of financial woes and damaging headlines, raising fears the beloved retailer could close its doors permanently.

David Jones, which has long served as the ultimate luxury destination for shoppers across Australia, has recorded substantial financial losses while facing mounting pressure from its online retail competitors.

The upmarket department store failed to file its most recent financial accounts, yet revealed a staggering £39.1 million (AUD$74 million) loss for the 2024 financial year.

Despite being a cornerstone of Australia’s retail landscape for 188 years — predating Australia itself as a federated nation, which occurred only 125 years ago — it appears that ‘DJ’s’, as it is fondly known, is heading towards an uncertain future.

Retail expert Barry Urquhart cautioned 7News that the situation is approaching a critical tipping point, warning that the business is “very much on the precipice”.

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“Closure and disposal are very real possibilities,” he said, as anxiety mounts over the fate of the once-dominant brand.

Mr Urquhart attributed shifting consumer habits, driven by the escalating cost of living, as a significant factor behind the department store’s deterioration.

Shoppers reining in their spending amid the cost of living crisis have been identified as a key cause of the retailer’s sharp decline, with customers increasingly abandoning department stores in favour of more affordable online alternatives. “Consumers have moved from being smart shoppers to extreme discount shoppers,” Mr Urquhart added.

Fractures have already started to emerge, with two outlets in New South Wales closing earlier this year following three decades of trading. The decision formed part of a restructuring programme led by new proprietor Anchorage Capital Partners, which purchased the business in March 2023.

Shoppers in Sydney pass a DJs storefront

Shoppers in Sydney pass a DJs storefront (Image: Getty)

Reports from the Australian Financial Review (AFR) also suggest the retailer has postponed payments to major suppliers including Rabanne, Jean Paul Gaultier and Christian Louboutin.

However, a spokesperson for David Jones has dismissed the claims, maintaining the alterations were part of revised payment arrangements as the company seeks to modernise its operations.

“All concession partner payments are up-to-date, and there are no delays,” they said.

The company has also reportedly reduced head office positions and scaled back several outlets, including sites in Sydney’s Bondi Junction and Burwood, as well as the Southland store in Melbourne.

Shoppers seen at the front entrance to David Jones

Shoppers seen at the front entrance to David Jones (Image: Getty)

The iconic Aussie department store even substituted its famous Christmas window display tradition last year with a celebration of its new loyalty programme and associated mascot, Domino the Dalmatian, angering customers last festive season.

Despite the cost-reduction measures, David Jones is continuing to invest in its business, following a £132.3 million (AUD$250 million) investment from owner Anchorage Capital Partners, according to AFR. “We are 100 per cent behind David Jones,” an Anchorage spokesperson said, before adding: “Our suppliers have been outstanding as we transform this iconic Australian brand.

“Alongside our financial partners, we are well-placed to continue investing in the business and managing its day-to-day processes.”

The bleak forecast emerges as Australia’s retail sector endures widespread turbulence, with Accent Group planning to shut all Glue Stores by the end of the 2026 financial year, while Jeanswest is poised to close all 90 of its physical stores after entering voluntary administration.

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